Gordon O’Keeffe - Senior Digital Consultant

Gordon is a highly experienced and successful leader of digital transformation programs. With over 20 years of experience in delivering strategic change across sales, marketing, service, engineering, and manufacturing organisations, Gordon has consistently delivered on targets for adoption and performance of programs he has taken from design through to implementation.

With extensive experience in combining disciplines from Enterprise Architecture, Design Thinking, and Continuous Improvement methodologies, Gordon has been successful in transforming the people, processes, and technologies for national, regional, and global organisations.

Areas of Expertise

• Developed and delivered a global digital transformation program for a Fortune 500 engineering & manufacturing organisation. The program encompassed 15 workstreams across 24 business units and won multiple internal and vendor/partner awards while exceeding targets for adoption and ROI, having increased investment in the technology portfolio by 20x through extensive business case development.

• Designed digital transformation programs for a number of Irish SMEs based on a holistic review of the current state of business process and technology and provided an achievable roadmap of change that streamlined both the day-to-day business process and technology spending and utilisation.

• Mentor for Republic of Work’s Launch partnership program 2021 alongside Ronan Daly Jermyn, BKK, Endeavor Ireland, and Urban Design.

• Led Product ownership for a marketing software vendor, transforming the platform to allow for entry into new markets and transitioning from a traditional print audience to a broader digital target market

• Led solution design teams for a number of major technology companies in delivering strategic process and technology solutions with Unilever, Adidas, Jaguar Land Rover, O2/Telefonica, RS Components, and Xerox Global Services


  • MBA Master of Business Administration , University of Leicester Business School
  • TOGAF 9.1 for Enterprise Architecture
  • ADKAR Change Management 2017
  • SCRUM.org Agile PSM1


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